Category: Social Media

Category: Social Media

It All Starts with Strategy

As an integrated marketing firm that gets involved with pretty much all aspects of marketing, we often get referred into companies that already have some marketing activities under way.  In some cases, their activities have proven successful.  In others, they either haven’t been successful, or the company isn’t really sure. Inevitably, in our first meeting with a new company, the senior executive will ask us, “So what do you think

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